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Celebrate National CyberSecurity Awareness (NCSA) Month!
Each October, the National Cybersecurity Alliance celebrates National CyberSecurity Awareness month! Here’s how to turn this into client celebrations to…
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Howard M Cohen
Is AI WIP?
Remember when that software was released long before it was really completed?
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Howard M Cohen
4
The Danger of the One-Dimensional Stack
Adhering too closely to your own infrastructure stack can deprive you of opportunities unless you work some flexibility into your standards.
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Howard M Cohen
MPS4MSPs: Networking Eats Marketing for Lunch
MPS4MSPs–Marketing Professional Services for Managed Service Providers–is a recurring feature here in The Business Technologist’s Journal focusing on…
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Howard M Cohen
4
Dispelling the Digital Transformation Disinformation
Getting past the jargon and buzzwords to give clients the straight story is among the business technologist’s most important responsibilities.
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Howard M Cohen
1
Blogging for Business
“Should we have a blog?” is among the most popular questions many ITSPs ask their marketing companies. The answer is usually a completely unqualified…
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Howard M Cohen
Increase Sales! Hire Technologists Better
Back in the “old days,” the “dark ages” when most of today’s managed service providers (MSP) were still considering themselves “resellers” sales was a…
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Howard M Cohen
2
techchannel.marketing
techchannel.marketing
Where information technology service providers (ITSP, MSP, CSP, SI, etc.) go to learn how to make the marketing of their professional and managed services far more compelling and effective.
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1987 called and wants its Newsletter back
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